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She Has a Deal Launches Fund & 10-City Tour

She Has a Deal (SHaD), the real estate investment platform that creates pathways to hotel ownership and development for women, created by Tracy Prigmore, is going on tour!

Tracy Prigmore, founder of She Has a Deal
Tracy Prigmore, founder of She Has a Deal

She Has a Deal (SHaD), was founded to create new pathways to hotel ownership and development for women through education, networking, and mentorship. SHaD's signature program is an annual hotel investment pitch competition (SHaDPitch). Participants attend a multi-module education series that prepares them to lead hotel investment projects and accelerates their knowledge by walking them through the process of sourcing, evaluating, financing, and pitching a hotel investment deal.

“Launching SHaD Prosperity Fund I is the next logical step in the SHaD mission. Now that we have created a powerful platform to expose more women to hotel

ownership and educate them about the process, I want to ensure that capital is available for the women to close their hotel deals,” said SHaD founder Tracy Prigmore.

The tour, which kicks off February 11 in Miami, Fla., will be open to small groups of qualified individual investors, as well as family offices, small entities, and trusts. Other stops include Cleveland, Ohio; Phoenix, Ariz.; Oakland, Cali; Dallas/Ft. Worth, Texas; New York City; Atlanta; Chicago; Louisville, Ky.; and Washington, D.C. The tour is expected to last through the first week of April. Details, dates and registration for all ten events can be found at

Winner of the 2021 SHaD pitch competition
Winner of the 2021 SHaD pitch competition

In addition to details about SHaD Prosperity Fund I, each event will include a preview of the women-led hotel deals being pitched by participants in the 2022 She Has a Deal pitch competition.

“This investment vehicle marries two of my passions: creating investment vehicles that open the doors of hotel investing to more people and increasing the number of women owning and developing hotels. The ability to create passive income for investors while leading social change is inspiring,” Tracy said.

The winners of the competition receive cash equity for their deals. Tickets to SHaDPitch 2022 are available at She Has a Deal also offers educational opportunities for all of aspiring hotel owners, investors and developers through a MasterClass and Mastermind series.


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